The process of selling a website for profit can often be a very intensive one, requiring weeks or even months in some cases. Hiring a website broker to help you with your venture can alleviate a lot of the stress related to flipping a website. What they offer and what they charge can vary between companies, but they almost all offer you the same basic services.

What’s the Job of a Website Broker?

While different companies may have different services to offer, they will all take care of the sales process for you. Negotiating the with the buyer, setting a price, making the sale and receiving the funds will all be handled by the broker. If you are working with a company that takes a more hands on approach, they may do a valuation of your site to determine its value. Then, they might give you advice or assistance in altering the site so that it reaches its potential. If you are unfamiliar with what drives a site’s value up or how to execute the changes, hiring a broker to work with you can be a vital step in making more money from your site flips.

What is the Listing Process?

Before you commit to the process, you must know that the industry average commission for a broker is 8-12% of the ending sale price. A typical listing agreement will run for up to 120 days, but most sites sell in about half that time. A site’s value can range a great deal from about 6 months of its revenue to over a year of its revenue. If you have a site which has been profitable for years, you can expect an even higher selling price. Since the actual sale is handled entirely by the broker or their company, you shouldn’t have to do anything more than cash your check. Bear in mind  that not all website brokers are the same and they may offer different services, but all of them should give you some peace of mind knowing that your sale is in capable hands.

Why Should I Use a Broker?

The benefits are mainly convenience-related. You also get the safety of knowing that you will not be scammed or hung out to dry if a sale doesn’t go as planned. Since most brokers will use non disclosure agreements to protect you and your information, the added security you get can be comforting. If you use a broker who helps you to develop your site for the best possible sale, you may even manage to recoup your broker’s costs in the additional money made. While a website broker is not a necessity for everyone looking to flip websites, hiring one can give you a little peace of mind knowing that you are getting the most out of your business.